Saw this on another forum.
Husqvarna CEO recent quotes...
"Gardening machinery group Husqvarna HUSQb.ST said on Tuesday it will restructure its struggling Consumer Brands division"
"The company blamed rising commodity prices and a “challenging U.S. retail market environment"
"CEO Kai Warn told Reuters that Consumer Brands’ loss in the quarter meant he no longer expected the group to reach its 10 percent operating profit target this year"
"Husqvarna said the Consumer Brands division would exit lower-price segments such as petrol-powered lawnmowers and garden tractors"
Garden tools maker Husqvarna hit by weak U.S. retail market
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When they said EXIT, it is immediately and the plan is to dissolve it. Not to sell it off nor apt to keep a parts supply chain either.
Husqvarna makes more rebranded machines for others than they do for themselves, this includes Craftsman. And it's not just the riding mowers, it's the Poulan product line and AYP too. Expect a parts shortage like you never seen before in the months ahead. RedMax will survive.
This all came out July 1st.
Husqvarna, MTD, and Briggs & Stratton make most of the riding mower and lawn tractor brands sold by retailers here in the United States. John Deere still makes all of their lawn tractors and zero-turn mowers. There are other smaller players, but what a hit with Husqvarna exiting.
All I can say people, I so don't like this 'new normal' world we are in now.
Husqvarna CEO recent quotes...
"Gardening machinery group Husqvarna HUSQb.ST said on Tuesday it will restructure its struggling Consumer Brands division"
"The company blamed rising commodity prices and a “challenging U.S. retail market environment"
"CEO Kai Warn told Reuters that Consumer Brands’ loss in the quarter meant he no longer expected the group to reach its 10 percent operating profit target this year"
"Husqvarna said the Consumer Brands division would exit lower-price segments such as petrol-powered lawnmowers and garden tractors"
Garden tools maker Husqvarna hit by weak U.S. retail market
---
When they said EXIT, it is immediately and the plan is to dissolve it. Not to sell it off nor apt to keep a parts supply chain either.
Husqvarna makes more rebranded machines for others than they do for themselves, this includes Craftsman. And it's not just the riding mowers, it's the Poulan product line and AYP too. Expect a parts shortage like you never seen before in the months ahead. RedMax will survive.
This all came out July 1st.
Husqvarna, MTD, and Briggs & Stratton make most of the riding mower and lawn tractor brands sold by retailers here in the United States. John Deere still makes all of their lawn tractors and zero-turn mowers. There are other smaller players, but what a hit with Husqvarna exiting.
All I can say people, I so don't like this 'new normal' world we are in now.